FRACTIONAL FINANCE DIRECTOR SERVICES FOR CONFIDENT BUSINESS GROWTH
The insight that sits between your bookkeeper and your year-end accountant.
We help ambitious CEOs understand what their numbers are really saying, and what to do about it, so commercial decisions are based on fact, not guesswork.
When your business is growing quickly, instinct alone stops being enough. The numbers that once felt manageable suddenly become harder to interpret confidently. Cash flow gets tighter, decisions carry more weight and the financial picture becomes more complex.
THAT’S WHERE WE COME IN.
For UK service businesses with a turnover of £1m – £10m, we’re your financial sounding board, giving you access to senior financial expertise without the cost or commitment of a full-time Finance Director.
We become part of your team, helping you understand the story behind the numbers, challenge assumptions, plan ahead and make well-informed decisions that support sustainable growth.
Built For Businesses That’ve Outgrown Basic Finance Support
You’ve already built a successful business. Now you need to scale it sustainably.
You might have a bookkeeper and an accountant but when it comes to forecasting, profitability, cash flow pressure or understanding what the business can afford, there’s no-one sitting beside you commercially to explain your numbers clearly and connect them to the decisions ahead.
THIS IS EXACTLY WHAT WE DO.
You’re a good fit if:
- Your business is growing quickly and you want clarity, perspective and people you trust to make better decisions.
- You want forecasting and reporting that means something and strategic insights that move you beyond the numbers, explained in language you understand.
- You need commercially experienced support, not your average accountant, to challenge your thinking objectively and creatively.
- You’re not ready for a full-time Finance Director, but you need more strategic support.
As the business expanded, their advice became crucial in guiding us through a period of change and growth. They played a fundamental role in helping us systemise and streamline our financial operations, helping us to put in place the infrastructure needed to support the group.
Strategic financial support at the level you need right now
We offer three levels of Fractional Finance Director services to suit where your business is right now, all delivered in a manageable monthly retainer.
1
Stay in control:
For CEOs and founders who want a clear, reliable monthly picture. Understand your numbers properly, know where your cash is going and have someone to talk it through every month.
2
Grow with confidence:
For businesses making bigger decisions and moving fast. Get ahead of your numbers with a forward-looking strategy and confident board reporting.
3
Finance, fully handled:
For scale-ups who want finance led from the front. Senior leadership of your finance function, not just oversight, by a team with the experience to do it properly.
What changes when you finally have financial clarity
Growth becomes calmer when you can properly see what’s ahead. You stop second-guessing decisions and relying on instinct alone. And, you stop lying awake trying to work out whether the business can really afford your next hire, investment or expansion plan.
Instead, you understand where the pressure points are, what’s driving profitability and how cash flow is likely to look months ahead. You have insights you need for strategic growth and understand clearly how your numbers translate into properly informed business decisions.
Our clients tell us the biggest shift isn’t just financial. It’s in how they feel about running their business: more in control, less reactive when something unexpected lands and better equipped to lead.
If that sounds like a place you’d like to be in, let’s talk.
Sally Farrant - Founder
Sally is a CIMA-qualified accountant with 25 years of finance experience in corporate businesses including Channel 4, Guinness World Records and Philips Electronics.
Throughout her career, she worked alongside non-financial leaders, helping them understand what the numbers meant in practice, what the business could afford and where financial decisions would ultimately lead. Eight years ago she founded Business Growth by Numbers to bring that same level of strategic financial support to growing SMEs.
Today, she works closely with CEOs who are brilliant at what they do but need an experienced financial partner beside them as the business scales, asking the tough questions, challenging assumptions and helping you see the reality behind the spreadsheets, clearly and calmly.
Our associate team
Sally leads on strategy and is supported by an experienced associate who handles the day-to-day financial management; bookkeeping, reporting and the groundwork that keeps everything running. Together, you get a complete finance function, at a fraction of the cost of building one in-house.
What our clients say
Getting financial clarity, quickly
Discovery call
Financial review
Strategic support begins
Ongoing clarity
Stop making big decisions without knowing your numbers
If your business is growing but the financial side feels reactive, unclear or overly dependent on instinct, it may be time for more strategic support.
One conversation is often enough to understand where the blind spots are and what better financial visibility could change for your business.
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