Pricing with confidence - everyone wants a deal!

When it comes to pricing, everyone wants a deal. But that doesn’t mean you should discount your prices. Pricing is as much about confidence as it is about finances. If you’re confident about your pricing, you’re more likely to appreciate the value you give to your clients and less likely to be hasty over discounts. 

If you’re looking to increase your confidence around pricing, here’s a few things to bear in mind.

Pricing is about confidence

You have to be comfortable with the prices you set. If you’re not, it’ll show in your sales pitch and reflect on how visible you are. A lot of this is down to confidence - confidence in your pricing and your abilities. If you don’t think you can deliver what you’re promising, it doesn’t matter how low or expensive your prices are. 

But it’s also how others perceive your pricing too. Price too low and your ideal clients may worry about the value of service they’ll...

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Pricing help: Do you track your hours?

Do you track your hours? Unless you provide an hourly-based service (such as administrative assistance or transcription and editing services, for example), it’s highly probable that you don’t. However, when it comes to improving your working practices and charging your worth, it’s something you really should consider. Here’s why.

Do you need to track your hours?

It’s so easy to get sucked into spending a whole load of time on a project or task that isn’t that important. Maybe you find yourself working too many hours and need to know where to cut down. And just maybe you have no clear idea on how to price your products and services, simply because you don’t know how long they took you to create. 

Tracking your hours is crucial to your business efficiencies, working practices and your working routine. It helps you know several important things about your business and how you work, including:

  • Where you’re spending your time.
  • How...
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Pricing help: Do you pay yourself a proper salary?

As a topic, pricing is one that often leads to the most heated conversations amongst business owners. However, it’s also an area that a lot of people struggle with and have questions about. But if you want your business to grow and earn you a decent wage, pricing is something you need to consider and talk about. And if you’re still looking to price by the hour, it’s a conversation we need to have!

Last week we looked at one of the biggest pricing dilemmas - the importance of putting your prices on your website. Now, we’re going to look at why it’s so essential that you don’t price by the hour and what other options are available to you.

You need to know how much per hour it costs you to run your business

No matter how you price your services and products, It helps to know your hourly rate. Primarily, this is so you can accurately reflect the time spent on something and factor that into your pricing decisions. It isn’t a figure that you share...

Continue Reading...

Pricing help: Don’t price by the hour!

As a topic, pricing is one that often leads to the most heated conversations amongst business owners. However, it’s also an area that a lot of people struggle with and have questions about. But if you want your business to grow and earn you a decent wage, pricing is something you need to consider and talk about. And if you’re still looking to price by the hour, it’s a conversation we need to have!

Last week we looked at one of the biggest pricing dilemmas - the importance of putting your prices on your website. Now, we’re going to look at why it’s so essential that you don’t price by the hour and what other options are available to you.

You need to know how much per hour it costs you to run your business

No matter how you price your services and products, It helps to know your hourly rate. Primarily, this is so you can accurately reflect the time spent on something and factor that into your pricing decisions. It isn’t a figure that you share...

Continue Reading...
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