All Episodes
Episodes
#23: Taxes and pricing
In this episode: • VAT thresholds and money blockers • Managing price rises for VAT • VAT registration considerations • Accountants as a necessity
Sally is a firm believer that tax and accounting shouldn’t run your...
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#22: Pressure-free pricing with Fleur Emery
In this episode: • Fair value exchanges • The importance of a captive audience • Abundance attitude • Using pricing to relieve pressure • Removing barriers
Sally talks to Fleur Emery, founder of REALWORK, an online...
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#21: Outsourcing and pricing
In this episode: • Different ways to outsource • Pricing considerations • Time saving versus investment • Getting rid of the jobs you hate • Choosing specialists or generalists
Sally walks us through what you need...
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#20: Money mindset with Catherine Morgan
In this episode: • Emotional relationships with money • Why women have more financial baggage • Finding your money personality • How learned money stories define our financial behaviour • Overcoming money blocks • The...
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#19: Passive Income and pricing
In this episode: • Why passive income isn’t passive • The importance of having an email list • The planning process • Sell it before you build it • How to price passive income • Expected timelines
Sally walks through...
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#18: Raising your profile and prices with Rachel Spencer
In this episode:
• How to put yourself out as an expert • The process of raising your profile and reach • The value of visibility • Choosing the right media • Facing your fears • Personal content
Sally talks to Rachel...
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5 pricing strategies
In this episode:
Hourly & daily pricing
Value-based pricing
Competitor pricing
Penetration pricing
Psychological pricing
Sally talks through 5 pricing strategies, quickly covering off the pros and cons and...
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Freelancing with Emma Cossey
In this episode:
Terms and conditions for freelancers
Being competitive
Valuing your service
Unnecessary pressure
Measuring success
Sally talks to go-to freelancer support & coach Emma Cossey. Emma runs the...
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Pricing myths
In this episode:
Revisit your pricing often
Why pricing by the hour punishes efficiency
Packaging for freelancers
How you can help others (without changing your prices)
Pricing should reflect experience
How you...
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Selling to corporates with Jessica Lorimer
In this episode:
Why you should consider selling to corporates
Income versus impact
How to select the right corporates for you
Lead generation
Business development calls
Getting referrals
Sally chats with Selling...
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Moving from hourly billing to fixed pricing
In this episode:
How to fix a price and still make money
How to create boundaries with your client
How to communicate new pricing structures with existing clients
Don’t be afraid to outsource
Price in less than 15...
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Pricing and email marketing strategies with Rob and Kennedy
In this episode:
Understanding how to price yourself
Creating zero competition
Finding your preferred audience
Rob, a former hypnotist, and Kennedy, a former mind-reader, are the lively duo who are uniquely...
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