When was the last time you reviewed your pricing? And how much do you give away for free?
So many people I come across give everything away for free. I'm not saying you shouldn't give stuff away for free and make it some of your best content, but too many people, especially women, don't sell after the free stuff comes out. And then we are back to it being a very expensive hobby.
It's important to check that your prices are competitive in your market place, especially if you are in a price driven market, but also make sure you are charging what you are worth, plus having enough to live.
When did you last sit down and work out how much you need to charge to cover your overheads? Do you know how much your overheads are, including paying yourself? What about how many hours you work? Do you take off holidays or have quiet or busy periods in your business? Do you work full time even? And how many of the hours you work do you actually do client facing work? What about the time spent doing...
Last week, I had some interesting questions with two of my clients. One said that they were putting me on hold as they didn't have enough work for me due to coronavirus and another said they were so glad they were working with me as they need to plan for the lost of income due to the events side of their business.
Now is the time to know your numbers. Look at the following:-